Ghost AI, Inc. Privacy Policy

Last Updated: April 19, 2026

At Ghost AI, Inc. ("we," "us," or "Ghost") we take your privacy very seriously. Please read this privacy notice carefully, as it contains important information on how and why we collect, store, use, and share your personal information. It also explains your rights in relation to your personal information.


Personal Information We Collect About You

We may collect and use the following personal information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked—directly or indirectly—with a particular consumer or household:

  1. User Account Data: Names, email addresses, and passwords when creating user accounts.
  2. Data from Connected First-Party Systems: With your authorization, data from business systems you connect to Ghost — including customer relationship management (CRM) platforms, email accounts, calendars, call and meeting transcripts, documents, and messaging tools. Ghost accesses only the data permitted by the scopes you grant and honors disconnection at any time.
  3. Additional Data You Provide: Information from customer support interactions, direct correspondence, feedback, surveys, and questionnaires.
  4. Enrichment Data About Prospects: Data about prospective customers, leads, and contacts that Ghost obtains from third-party prospect research and enrichment providers, which may include names, business email addresses, phone numbers, employer, job titles, employment information, company firmographics, and publicly available information about the organizations they work for.
  5. Publicly Available and Research Data: Information obtained from publicly available sources (such as company websites, regulatory filings, and public social media profiles) and independent research that Ghost uses to supplement enrichment data and deliver its services.

How Your Personal Information is Collected

We collect personal information:

  • Directly from you and other users via our website, applications, email, and text communications.
  • Automatically, through:
    • Cookies and similar technologies: Usage and device information such as IP address, browser type, service provider, device type, operating system, timestamps, device or account ID, and usage data.
    • Service activity: Interactions within our services, including logins, logouts, downloads, edits, page views, navigation, features accessed, and usage timing.
    • Product analytics: Aggregate website performance and traffic data collected through Vercel Analytics.
    • Business visitor identification: On our public marketing website, we use RB2B, a third-party visitor identification service, to identify business visitors at the company level for our sales and marketing efforts. You may opt out of this identification by emailing info@ghostgtm.ai.

Why We Collect Your Personal Information

We collect personal information to:

  • Provide and improve our services.
  • Authenticate users.
  • Maintain and optimize service quality.
  • Evaluate and improve the quality of Ghost's outputs, skills, and workflows (without training foundation models on your data).
  • Support operational, compliance, and training purposes.
  • Comply with legal requirements.

Without this data, we may be unable to provide certain services.


Authorized Integrations and First-Party Data

Ghost connects to business systems you authorize in order to deliver its services. Depending on which integrations you enable, Ghost may access and process:

  • Customer relationship management (CRM) systems: records such as contacts, companies, deals, activities, and notes. Ghost may read from and, where you authorize, write back to these systems.
  • Email providers: message content, thread metadata, and the ability to create or send drafts on your behalf, scoped to the permissions you grant.
  • Calendar providers: event details, attendees, and associated metadata.
  • Call and meeting-intelligence tools: transcripts, summaries, attendee lists, and meeting metadata.
  • Document and messaging tools: content from documents or channels you connect to Ghost.

Ghost requests only the access needed to provide its services and honors the permission scopes you grant at the time of connection. You may disconnect any integration at any time. Upon disconnection, Ghost will stop ingesting new data from that source. Previously ingested data is handled in accordance with the retention section below and may be deleted on request.


Prospect Data Provided to Customers

As part of our sales-enablement services, Ghost makes prospect data available to its customers for use in their own sales, marketing, and relationship-development activities. This data may include personal information about business professionals, such as names, business email addresses, phone numbers, job titles, employer information, and professional background.

Ghost sources this data from third-party enrichment and research providers that collect it from publicly available sources — for example, company websites, professional networking sites, and public directories — and that follow industry-standard practices for collecting and maintaining such data. Ghost relies on these providers' representations that the data has been lawfully obtained and is appropriate for business-to-business sales and marketing use, and makes it available to its customers for the convenience of standard B2B sales practices.

Because this data is derived from lawfully and publicly available sources, Ghost treats these disclosures as exempt from the definition of "sale" of personal information under the CCPA/CPRA and comparable U.S. state privacy laws. Ghost's customers are contractually required to use this data in compliance with applicable privacy, marketing, and anti-spam laws.


AI Model Providers

Ghost's services rely on large language models ("LLMs") to function — tasks such as meeting summarization, message generation, prospect research, and workflow automation cannot be performed without them. By using Ghost, you agree that Ghost may select, change, and route your data to the LLM providers and models it determines are appropriate for delivering the service, which, as of the date of this policy, include OpenAI, Anthropic, Google, and xAI. These providers act as sub-processors and are bound by confidentiality and data protection obligations consistent with this policy. We do not authorize any LLM provider to train foundation models on your data.


Using Your Data to Improve Ghost

We may use your data to evaluate and improve the Ghost platform — for example, measuring the quality of the outputs our skills and workflows produce so we can refine our prompts, heuristics, and agent behavior over time. This is self-optimization of the Ghost product, not model training: we do not use your data to train foundation models, and we do not authorize our sub-processors to do so. Access to customer data for improvement work is limited to personnel with a business need and subject to confidentiality obligations.


Calls, Meetings, and Correspondence With Ghost

When you interact with Ghost — for example, through sales conversations, product demos, customer success calls, support inquiries, or email correspondence — we may record, transcribe, and store those interactions using call-transcription and meeting-intelligence tools, and store them in our customer relationship management (CRM) system. We use commercially reasonable efforts to notify participants when a meeting is being recorded and to obtain any consents required by applicable law.

We use this information to:

  • Deliver and follow up on the services and communications you request;
  • Operate our sales, marketing, and customer success functions;
  • Train our personnel and improve the quality of their work; and
  • Evaluate and improve the Ghost product, including refining our prompts, skills, and workflows (see "Using Your Data to Improve Ghost" above).

We do not use this information to train foundation models, and we do not share it outside Ghost except with the sub-processors described elsewhere in this policy.


Promotional Communications

We may use your information to send product and service updates, promotions, and offers.

  • Where legally required, we will obtain your consent before sending marketing communications.
  • You may opt out at any time via:
    • Email: info@ghostgtm.ai
    • Unsubscribe links in marketing emails, or "STOP" replies to text messages

Ghost does not sell your personal information, and does not use it for cross-context behavioral advertising. For information about the prospect data Ghost makes available to its customers as part of our sales-enablement services, see "Prospect Data Provided to Customers" above.


Who We Share Your Personal Information With

We may share your personal information with:

  • Service providers (e.g., payment processors, data centers, hosting providers)
  • Third-party platforms you choose to connect to Ghost
  • Auditors, regulators, and law enforcement when required by law
  • Business transfer partners during mergers, acquisitions, or restructurings

We require all service providers to use your personal information only for contracted purposes and to implement appropriate security measures.

We do not sell your personal information collected through Ghost services.


Where Your Personal Information is Held

Ghost primarily stores personal information with cloud hosting providers located in the United States, including Supabase (database and storage) and Vercel (web hosting). Certain sub-processors (for example, LLM providers) may process data in other regions, including the European Union.

If you access Ghost from outside the United States, your personal information will be transferred to, stored in, and processed in the United States and other jurisdictions where our sub-processors operate. Where required by law, transfers from the European Economic Area, United Kingdom, or Switzerland are carried out under the European Commission's Standard Contractual Clauses or another valid transfer mechanism.


How Long Your Personal Information is Kept

We retain personal information for as long as your account is active and for as long as necessary to:

  • Provide and support the services you use;
  • Respond to inquiries or disputes;
  • Maintain records required by law;
  • Enforce our agreements and protect our legal rights.

When you disconnect an integration, Ghost stops ingesting new data from that source. Data previously ingested from that integration is retained within Ghost until you request deletion or your account is terminated, unless a shorter retention period applies under the relevant integration's terms.

When your account is terminated, we will delete or anonymize your personal information within a reasonable period (typically within 90 days), except where continued retention is required to comply with legal obligations, resolve disputes, enforce our agreements, or for legitimate business record-keeping.


Your Rights Under U.S. State Privacy Laws

If you are a resident of California, Virginia, Colorado, Connecticut, Utah, or another U.S. state with a comparable privacy law, you may have some or all of the following rights with respect to your personal information:

  • Know / access: Confirm whether we process your personal information and access the specific pieces we hold about you.
  • Delete: Request deletion of personal information we have collected from you.
  • Correct: Request correction of inaccurate personal information.
  • Portability: Receive a copy of your personal information in a portable, readily usable format.
  • Opt out of sale or sharing: Opt out of the sale of your personal information or its use for cross-context behavioral advertising. Ghost does not sell personal information, and honors opt-out requests for any sharing described in this policy.
  • Limit sensitive data use: Limit the use or disclosure of sensitive personal information to purposes necessary to provide the services.
  • Non-discrimination: Be free from discrimination for exercising your privacy rights.

Ghost honors Global Privacy Control (GPC) signals from supported browsers as a valid opt-out of sale and sharing.

To exercise these rights, please contact info@ghostgtm.ai. We may require verification of your identity before fulfilling a request and will respond within the timeframes required by applicable law. Under the CCPA, data access or portability requests may only be made twice in a 12-month period.


Your Rights Under GDPR and UK GDPR

If you are located in the European Economic Area, the United Kingdom, or Switzerland, you have the following rights under the EU General Data Protection Regulation, the UK GDPR, and comparable laws:

  • Right of access: Obtain confirmation of processing and a copy of your personal data.
  • Right to rectification: Request correction of inaccurate or incomplete data.
  • Right to erasure ("right to be forgotten"): Request deletion of your personal data in certain circumstances.
  • Right to restrict processing: Request that we limit the processing of your personal data in certain circumstances.
  • Right to data portability: Receive your personal data in a structured, commonly used, machine-readable format.
  • Right to object: Object to processing based on our legitimate interests, including for direct marketing.
  • Right to withdraw consent: Where processing is based on consent, withdraw that consent at any time without affecting the lawfulness of prior processing.
  • Right to lodge a complaint: Lodge a complaint with your local data protection authority.

We rely on the following legal bases to process personal information: (i) performance of a contract with you or the organization you represent; (ii) our legitimate interests in operating, improving, and marketing our services (balanced against your interests and rights); (iii) compliance with legal obligations; and (iv) your consent, where required.

To exercise these rights, please contact info@ghostgtm.ai.


Categories of Personal Information Disclosed for Business Purposes

Ghost has not sold personal information in the preceding 12 months (as "sale" is defined under the CCPA/CPRA or comparable U.S. state privacy laws) and does not sell personal information today.

For transparency, the categories of personal information Ghost may disclose to service providers and sub-processors for business purposes include:

  • Identifiers (such as names, email addresses, and account identifiers)
  • Internet or other electronic network activity information (such as usage logs and device information)
  • Professional or employment information (such as job titles and employer data from connected systems)
  • Commercial information (such as CRM records and prospect data)
  • Inferences drawn from the above to develop prospect research, message drafts, and recommendations

Recipients of these disclosures include hosting and infrastructure providers, LLM providers (see "AI Model Providers" above), enrichment and prospect-research providers, analytics providers, and business visitor-identification providers. Each recipient is contractually required to process the information solely to provide services to Ghost and to implement appropriate security measures.

These disclosures are made to deliver our services, authenticate users, maintain and improve our products, and comply with our legal obligations.


Security Measures

We maintain administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, loss, alteration, or misuse. Access is limited to personnel with a business need and who are bound by confidentiality obligations.

In the event of a security incident that affects your personal information, Ghost will notify affected users and applicable regulators in accordance with applicable law.


Children's Privacy

Ghost is a business-to-business service intended for use by adults in a professional capacity. We do not direct our services to individuals under the age of 18, and we do not knowingly collect personal information from children under the age of 13. If we learn that we have collected personal information from a child under 13, we will delete it promptly. Contact info@ghostgtm.ai if you believe we may have inadvertently collected such information.


Exercising Your Rights

You may exercise any of the rights described in this policy, including requests related to integrated data (for example, deletion of data ingested from your CRM, email, calendar, or call-transcript integrations) and requests to limit the use of your data in AI-driven processing, by emailing info@ghostgtm.ai.

We may require verification of your identity before fulfilling a request, and we will respond within the timeframes required by applicable law. CCPA data access or portability requests may only be made twice in a 12-month period.


Contact Us

If you have questions about this Privacy Policy or our data practices, please contact:

  • Email: info@ghostgtm.ai
  • Mailing address: Ghost AI, Inc., 2669 Greenwich St, San Francisco, CA 94123

Changes to This Privacy Policy

Last Updated: April 19, 2026

We may update this policy by posting changes on our website or notifying you via the service or email. You should periodically review this Privacy Policy to stay informed.